ENTRUSTPR understands that an element of a successful communications plan is effective interaction with medias for positive coverage.
One of our roles is providing sound media training to leaders / subject matter experts. We'll prepare you for the media to include interviewing techniques and how to get your messages across quickly and clearly. We're also available to you as a spokesperson.
Another role of ours is developing and issuing AP Style news releases / media advisories.
We leverage social media along with our releases. This also reinforces you as an expert in your field.
When a topic is in the news within your field of expertise, ENTRUSTPR will make targeted pitches and let media know you are available for interviews. Over a period of time, the media will come to associate your name as an expert of a particular product, service or topic.
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